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Why we crave more of the same: the hidden science of familiarity in art, music, and stories
Ever notice how discovering something new: a song, a film, a book; often makes you want more of the same instead of something even newer? There’s a…
Jul 1
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Nitthin Chandran Nair
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April 2025
Why India Risks Becoming 1990s China Without the Escape Plan
India is attracting the world with affordability, but not building upward mobility, ownership, or IP. If we don’t shift from cost to value, we’ll be…
Apr 15
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Nitthin Chandran Nair
The narrow corridors of high margin opportunity in India
Are rising land and logistics costs, paired with low per capita income, stifling business margins—and the country’s broader economic aspirations?
Apr 2
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Nitthin Chandran Nair
1
December 2024
India's Infrastructure needs an intervention (Part 1)
When flats in Gurgaon and Bengaluru sell for crores - the unaffordable prices, un-realistic rentals and unplanned cities are a threat to India's rising…
Dec 28, 2024
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Nitthin Chandran Nair
1
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